Public Relations / PR Tips

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Rock Content: Content Experiences your audience will love
Press releases are a staple of the marketing industry. It’s hard to imagine a company announcing news or product launches without distributing at least one press release, if not several. But in the age of cluttered inboxes and instant gratification social platforms, do they still work? According to Hubspot researcher Dan Zarella, the short answer is yes. Online press release are viewed an average of 275 times during the week and media views account for at least another 70 views. The more ...