Fjall Raven (Swedish for arctic fox) was founded in 1950 by Åke Nordin. Åkes products and fabrics quickly became coveted among climbers and outdoorsmen. One of those climbers was Hasse Hellström, one of Sweden’s foremost experts on Greenland and a member of the glacier researcher group, Friluftsfrämjande. Åkes and Hellström set out on an expedition to Greenland in 1966. The group asked Åke if he could provide them with some tents and backpacks. Needless to say he did.