Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New Yorks cavern-like store is an original exhibition space for the store’s items. Not only were the products emphasized, but cool pathways were directing the visitors towards them. This way, the connection with the customer is more long-lasting, as the impact of this unconventional type of interior is stronger than that of a common shop.

Richard Chai Store Retail Installation, New Yorks cavern-like store is an original exhibition space for the store’s items. Not only were the products emphasized, but cool pathways were directing the visitors towards them. This way, the connection with the customer is more long-lasting, as the impact of this unconventional type of interior is stronger than that of a common shop.

The project starts from the necessities from Doctor Manzana’s brand to open their first physical point of sale after the great success reached through their technical service offered until now only online in Spain. Due to the growth of the company in first case design studio Masquespacio redesigned the graphic identity of the brand with the purpose to strengthen the identity and apply it to the point of sale.

The project starts from the necessities from Doctor Manzana’s brand to open their first physical point of sale after the great success reached through their technical service offered until now only online in Spain. Due to the growth of the company in first case design studio Masquespacio redesigned the graphic identity of the brand with the purpose to strengthen the identity and apply it to the point of sale.

Doctor Manzana mobile store by Masquespacio, Valencia – Spain » Retail Design Blog Looking at the store everything starts from the striking façade that incorporates the same angles and colors like for the graphic identity. The blue and green colors like a reference to the doctor, the salmon color for the fashionistas and the purple for the freaks. Both windows contain texts like “Doctor Manzana? Is it an orthopedic doctor? No! It’s a team of technicians specialized in smashes, drops and…

Doctor Manzana mobile store by Masquespacio, Valencia – Spain » Retail Design Blog Looking at the store everything starts from the striking façade that incorporates the same angles and colors like for the graphic identity. The blue and green colors like a reference to the doctor, the salmon color for the fashionistas and the purple for the freaks. Both windows contain texts like “Doctor Manzana? Is it an orthopedic doctor? No! It’s a team of technicians specialized in smashes, drops and…

Entering at the store we can see how the interior design as the graphic design contains fresh funny colors and a bunch of angles appearing continually in their original form or defragmented, making reference to the reflection of the touchscreen.

Entering at the store we can see how the interior design as the graphic design contains fresh funny colors and a bunch of angles appearing continually in their original form or defragmented, making reference to the reflection of the touchscreen.

Building up a brand can be achieved in a variety of creative ways. Richard Chai Store retail installation in New York is a good example of thinking outside the box, while actually being inside one. Puzzled?  The unusual project below was achieved by Snarkitecture and designer Richard Chai and is in fact a showroom resembling …

Building up a brand can be achieved in a variety of creative ways. Richard Chai Store retail installation in New York is a good example of thinking outside the box, while actually being inside one. Puzzled? The unusual project below was achieved by Snarkitecture and designer Richard Chai and is in fact a showroom resembling …

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Installation, New York

Richard Chai Store Installation, New York

Richard Chai Store Retail Installation, New York - Pursuitist

Richard Chai Store Retail Installation, New York - Pursuitist

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