3D Projection Mapping

3D Projection Mapping is an exciting technique that can transform almost any surface into a dynamic video display. A combination of very specialized software is used to accurately interpret the surface, animate it in 3D space and warp or mask the projected image back on to it. It could be buildings, cars, touristic landmarks, products... State of the art hardware make it fit perfectly and when done right, the result is a jaw-dropping installation that transcends ordinary video projection.
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Projection Mapping - Simon Fraser University (SFU) Vancouver - Go2 Productions

Projection Mapping - Simon Fraser University (SFU) Vancouver - Go2 Productions

To launch Simon Fraser University’s 50th Anniversary celebrations, the institution relied on a spectacular Experiential Projection Mapping to promote their new fundraising campaign. During an reception for their biggest donors, chancellors and alumni, SFU presented a virtual voyage through their campuses in BC, Canada.  To execute the project, they joined forces with creative agency Go2 Productions, responsible for mapping the environment and producing the 3D animation.

To launch Simon Fraser University’s 50th Anniversary celebrations, the institution relied on a spectacular Experiential Projection Mapping to promote their new fundraising campaign. During an reception for their biggest donors, chancellors and alumni, SFU presented a virtual voyage through their campuses in BC, Canada. To execute the project, they joined forces with creative agency Go2 Productions, responsible for mapping the environment and producing the 3D animation.

BCAMA Experiential Marketing Event - 3D Projection Mapping - Vancouver by Go2 Productions.

BCAMA Experiential Marketing Event - 3D Projection Mapping - Vancouver by Go2 Productions.

For LoopNet, the largest online commercial real estate listing service, wanted to demonstrate how if your building was not listed on their network, then "it may as well be invisible."  This projection mapping made the a building appear disappear using 3D technology and an array of more than 20 high powered 24k and 28k projectors.

For LoopNet, the largest online commercial real estate listing service, wanted to demonstrate how if your building was not listed on their network, then "it may as well be invisible." This projection mapping made the a building appear disappear using 3D technology and an array of more than 20 high powered 24k and 28k projectors.

▶ Go2 Productions - Object Projection Mapping A quick example of how projection mapping content could look on pop can props and bottle props. This is perfect for large events, trade shows or even retail level marketing. Go2 will custom build any prop required to create a projection surface.

▶ Go2 Productions - Object Projection Mapping A quick example of how projection mapping content could look on pop can props and bottle props. This is perfect for large events, trade shows or even retail level marketing. Go2 will custom build any prop required to create a projection surface.

Go2 Productions - 3D Projection Mapping - Maritime Hotel - The location of this event was the The Maritime Hotel, in the very trendy Chelsea area of New York City. We began designing the look and feel of the massive 3D animation to be projected. The idea was to have the building taken over by Keith Haring artwork supplied to us by the Keith Haring Foundation. The high impact 3D animation & visual effects for this one took our artists a total of 4 weeks to produce.

Go2 Productions - 3D Projection Mapping - Maritime Hotel - The location of this event was the The Maritime Hotel, in the very trendy Chelsea area of New York City. We began designing the look and feel of the massive 3D animation to be projected. The idea was to have the building taken over by Keith Haring artwork supplied to us by the Keith Haring Foundation. The high impact 3D animation & visual effects for this one took our artists a total of 4 weeks to produce.

Amazing Projection Mapping Projects for including Sports Illustrated, Hyundai, the Rolling Stones, Tommy Hilfiger Smirnoff, Pepsi, Trukfit

Amazing Projection Mapping Projects for including Sports Illustrated, Hyundai, the Rolling Stones, Tommy Hilfiger Smirnoff, Pepsi, Trukfit

For the opening of Tommy Hilfiger flagship store in West Hollywood, Go2 created projection using the building's big blocky architecture. Because the projections went up to the very edge of the building, we maximized the illusion of depth by pushing the blocks further into the building. The result was an exaggerated feeling of depth & the illusion that the blocks really were pushing out from the surface. The animation designed reflected the irreverence and playfulness of the Tommy Hilfiger…

For the opening of Tommy Hilfiger flagship store in West Hollywood, Go2 created projection using the building's big blocky architecture. Because the projections went up to the very edge of the building, we maximized the illusion of depth by pushing the blocks further into the building. The result was an exaggerated feeling of depth & the illusion that the blocks really were pushing out from the surface. The animation designed reflected the irreverence and playfulness of the Tommy Hilfiger…

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