Branding Movie

Jihye Lee
Branding Movie. Brand identity, Brand Logo Animation, etc.
37 485 팔로워
Target asked Calango to produce an animated version of Akzidenz Grotesk, one of the main typefaces in their branding.   Instead of animating each glyph individually, we designed a series of reveals in different styles that could be applied to any glyph. These reveals could be used on complete words or sentences, or mixed with other styles to create surprising combinations. This modular system made it possible to quickly create a versatile animated version of Akzidenz Grotesk in multiple…

Target asked Calango to produce an animated version of Akzidenz Grotesk, one of the main typefaces in their branding. Instead of animating each glyph individually, we designed a series of reveals in different styles that could be applied to any glyph. These reveals could be used on complete words or sentences, or mixed with other styles to create surprising combinations. This modular system made it possible to quickly create a versatile animated version of Akzidenz Grotesk in multiple…

Each segment has a lot of movement, great colour, and transitions. A lot of different shapes. It's dynamic and keeps you interested.

Each segment has a lot of movement, great colour, and transitions. A lot of different shapes. It's dynamic and keeps you interested.

Narita International Airport Terminal 3 On April 8, 2015, Narita International Airport Terminal 3 opened. This was a collaboration between NIKKEN SEKKEI, Ryohin Keikaku, and PARTY.  Narita International Airport Terminal 3 is exclusively for LCC (low-cost carriers). Precisely so, we focused on creating a completely "low-cost airport" with the architecture and design. The budget for constructing this terminal was approximately half of the usual amount. Due to costs, we could not to insta...

Narita International Airport Terminal 3 On April 8, 2015, Narita International Airport Terminal 3 opened. This was a collaboration between NIKKEN SEKKEI, Ryohin Keikaku, and PARTY. Narita International Airport Terminal 3 is exclusively for LCC (low-cost carriers). Precisely so, we focused on creating a completely "low-cost airport" with the architecture and design. The budget for constructing this terminal was approximately half of the usual amount. Due to costs, we could not to insta...

Client: Google Ventures Executive Producers (GV): Monica Tran & Laura Melahn Animation/Design: Chad Thompson Additional Design: Michelle Ouellette Sound Design: Yeah Haus Music: Imagine Dragons - Shots (Broiler Remix)  www.gv.com library.gv.com/gv-2015-year-in-review-5a6b61e37b5b#.pyi0kfok8

Client: Google Ventures Executive Producers (GV): Monica Tran & Laura Melahn Animation/Design: Chad Thompson Additional Design: Michelle Ouellette Sound Design: Yeah Haus Music: Imagine Dragons - Shots (Broiler Remix) www.gv.com library.gv.com/gv-2015-year-in-review-5a6b61e37b5b#.pyi0kfok8

The problem Gant, owned by Switzerland’s largest retail group Maus Fréres was established in the US in 1949 as Gant shirt makers. High-class tailoring skills made Gant shirts a cornerstone of the East Coast look that spread around the world in the 50s and 60s. After all its success in the late 20th century, Gant entered the 21st century with an ageing customer base jeopardizing the future success of the brand. We saw an opportunity to rejuvenate the brand, attracting a younger target…

The problem Gant, owned by Switzerland’s largest retail group Maus Fréres was established in the US in 1949 as Gant shirt makers. High-class tailoring skills made Gant shirts a cornerstone of the East Coast look that spread around the world in the 50s and 60s. After all its success in the late 20th century, Gant entered the 21st century with an ageing customer base jeopardizing the future success of the brand. We saw an opportunity to rejuvenate the brand, attracting a younger target…

with Oops Film

with Oops Film

Mill NY ECD Rama Allen and Colorist Mikey Rossiter took to the 2016 SXSW stage with Neuroscientist Bevil Conway for '1+2 = Blue: The Science of Color In Film.' Together the Director, Colorist and Scientist joined forces to demonstrate the effect of color on the human brain, and how filmmakers use color to alter our perception, emotion, and cognition. While Colourist Mikey Rossiter offered a glimpse into his creative process by grading a film live on stage, a test subject was hooked up to…

Mill NY ECD Rama Allen and Colorist Mikey Rossiter took to the 2016 SXSW stage with Neuroscientist Bevil Conway for '1+2 = Blue: The Science of Color In Film.' Together the Director, Colorist and Scientist joined forces to demonstrate the effect of color on the human brain, and how filmmakers use color to alter our perception, emotion, and cognition. While Colourist Mikey Rossiter offered a glimpse into his creative process by grading a film live on stage, a test subject was hooked up to…

RGB is a series of visual stories exploring love, youth, sexuality and the curated social image.  Starring: Dakota Higgins, Katie Hill, Agnius Piktys, Andre Dongieux, Brice James, Nikolas Schitz, Antonio Aiello, Ruby McGinn, Carly Goldstein, Jaclyn Arellano  Creative Direction, Director of Photography, Art Direction, and edit by Daveion Thompson  Art Direction Assistance and Production Assistance by Jonathan Colin and Chie Moon  Voice Over by Félise de Conflans  Composer & Sound De...

RGB is a series of visual stories exploring love, youth, sexuality and the curated social image. Starring: Dakota Higgins, Katie Hill, Agnius Piktys, Andre Dongieux, Brice James, Nikolas Schitz, Antonio Aiello, Ruby McGinn, Carly Goldstein, Jaclyn Arellano Creative Direction, Director of Photography, Art Direction, and edit by Daveion Thompson Art Direction Assistance and Production Assistance by Jonathan Colin and Chie Moon Voice Over by Félise de Conflans Composer & Sound De...

Directed by Gianluca Fallone Animation by Leandro Feuz (leandrofeuz.com)  Music by Acapulco  Work done at The Rock Instrument Bureau

Directed by Gianluca Fallone Animation by Leandro Feuz (leandrofeuz.com) Music by Acapulco Work done at The Rock Instrument Bureau

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