Old Mout's New Packaging Revitalizes The Brand's Shelf Presence
Elmwood's packaging design for Old Mout cider was born from the success of their limited-edition WWF #HabitatHero 2022 Campaign and aimed to revitalize the brand's presence in the competitive cider category. Embracing its New Zealand heritage, the design celebrates the Kiwi spirit by amplifying Old Mout's assets impactfully.
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