Brother Design work

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Urban Bakery have a philosophy... life's too short for average cookies. And their packaging certainly reflects that. It was created by New Zealand agency Brother Design Ltd.I like the quirky language, typography and illustrations used on the boxes.

Urban Bakery have a philosophy... life's too short for average cookies. And their packaging certainly reflects that. It was created by New Zealand agency Brother Design Ltd.I like the quirky language, typography and illustrations used on the boxes.

"Just like a good bread, these packs are wonderfully wholesome. Bold type lovingly handcrafted to imperfection. Natural colours and a good spoonful of modern utalitarian chic in the form of typewriter fonts and letterpress simplicity. A refreshing and delightful take on a basic everyday item."

Pams Flour

"Just like a good bread, these packs are wonderfully wholesome. Bold type lovingly handcrafted to imperfection. Natural colours and a good spoonful of modern utalitarian chic in the form of typewriter fonts and letterpress simplicity. A refreshing and delightful take on a basic everyday item."

Pams Flour Packaging Illustrations - Design by Brother Design, Illustration by Angela Keoghan

Pams Flour Packaging Illustrations - Design by Brother Design, Illustration by Angela Keoghan

"Pams is New Zealand's largest private label supermarket range, owned and marketed by Foodstuffs Group. In the last fewyears after a brand and packaging relaunch, Pams has grown from being an imitator of category leaders, to an innovative and trusted ‘destination’ brand in its own right."

Pams

"Pams is New Zealand's largest private label supermarket range, owned and marketed by Foodstuffs Group. In the last fewyears after a brand and packaging relaunch, Pams has grown from being an imitator of category leaders, to an innovative and trusted ‘destination’ brand in its own right."

Pams herbs & Spices Packaging. Design: Brother Design Ltd in Auckland, New Zealand. Illustration: Ana Petrak

Pams Herbs and Spices

Pams herbs & Spices Packaging. Design: Brother Design Ltd in Auckland, New Zealand. Illustration: Ana Petrak

Brother Design, New Zealand

Brother Design, New Zealand

Tasti, Ready to Eat Fruit. Designed by Brother Design Ltd in Auckland, New Zealand.

Tasti Ready to Eat Fruit

Tasti, Ready to Eat Fruit. Designed by Brother Design Ltd in Auckland, New Zealand.

This range was designed by Brother Design Ltd in Auckland, New Zealand.

Pams Natural Licorice

This range was designed by Brother Design Ltd in Auckland, New Zealand.

This range was designed by Brother Design Ltd in Auckland, New Zealand.

Urban Bakery

This range was designed by Brother Design Ltd in Auckland, New Zealand.

Brother Design is the creative team behind the refresh of Pams’ extensive range of supermarket products

Pams

Brother Design is the creative team behind the refresh of Pams’ extensive range of supermarket products

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